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杨玉坤

助理教授

杨玉坤博士于2021年加入南方科技大学商学院，担任助理教授、博士生导师。

她的主要研究领域是电子平台及其生态系统的治理、区块链、众筹、开放创新等。研究成果发表在多个国际著名期刊和会议上。多篇商业案例被收录于国际知名案例库。

教育背景

  • 2016-2021：佐治亚州立大学 计算机信息系统 博士
  • 2012-2013：香港城市大学 商务资讯系统 硕士
  • 2008-2012：河南大学 财务管理 学士

学术成果

  1. Yu-Kai Lin Arun Rai and Yukun Yang* (2022). “Information Control for Creator Brand Management in Subscription-based Crowdfunding” Information Systems Research.
  2. Yukun Yang* and Likoebe Maruping (2021). “Network Effects in Public Blockchain Ecosystems: A Layer-Subsystem Perspective” Academy of Management Proceedings.
  3. Likoebe Maruping and Yukun Yang* (2020). “Governance in Digital Open Innovation Platforms” In Oxford Research Encyclopedia of Business and Management. Oxford University Press. doi: https://doi.org/10.1093/acrefore/9780190224851.013.267
  4. Yukun Yang* and Maheshwar Boodraj (2020). “Managing Code Debt in Open Source Software Development Projects: A Digital Options Perspective” Proceedings of the Twenty-sixth Americas Conference on Information Systems.
  5. Yu-Kai Lin Arun Rai and Yukun Yang* (2019). “Getting Behind Closed Doors: Developing Fan Engagement in Subscription-based Crowdfunding” Proceedings of the 11th Conference on Information Systems and Technology. Seattle Washington.

商业案例发表

  1. Wade M. Shan J. Fang Y. Yang Y. (2016) "Uber Takes in China" IMD Publishing Number IMD-7-1907 15 pages IMD Business School.
  2. Su N. Fang Y. Yang Y. (2016) "Didi Kuaidi" Ivey Publishing Number 9B16M060 8 pages Richard Ivey School of Business.
  3. Su N. Fang Y. Yang Y. (2016) "Didi Kuaidi and Uber in China" Ivey Publishing Number 9B16M059 10 pages Richard Ivey School of Business.
  4. Su N. Fang Y. Yang H. Yang Y. Qiu X. (2015) "The Entrepreneur's Dilemma: Alibaba Tencent And Amazon as E-Commerce Platform" Ivey Publishing Number 9B15E015 20 pages Richard Ivey School of Business.
  5. Su N. Fang Y. Yang Y. (2015) "Tencent: WeChat Red Envelope Initiate" Ivey Publishing Number 9B15M045 9 pages Richard Ivey School of Business.
  6. Su N. Fang Y. Yang Y. Yin J. (2014) "Tencent: Innovating in China's Mobile Payment Industry" Ivey Publishing Number 9B14M149 14 pages Richard Ivey School of Business.

荣誉和奖励

  • 佐治亚州立大学查尔斯威廉奖学金，2021
  • 佐治亚州立大学博士研究生全额奖学金，2016-2021

 

个人主页：https://faculty.sustech.edu.cn/yangyk/

邮箱：yangyk@sustech.edu.cn